Product review sites are a great way to promote and sell products. When most people visit an e-commerce site it can have an adverse effect. They know the site is trying to sell them something and their resistance can be elevated because of this. If on the other hand you one of your friends was to tell you about a great product, you would be more inclined to purchase this product yourself.
The idea is a product review site is to give the customer an unbiased opinion of the product they are interested in. A common mistake many people make is to try review every single product they can find, before launching the site.
If you have reviewed a few products then there’s no reason why you can’t launch your site and start driving traffic. It’s important to get things going and start testing and seeing what works and what doesn’t.
It’s important to be honest with your reviews. You want to talk about the pros and the cons and really make the reader feel like your giving them an honest review. If you are constantly giving every product a 10/10 with no negatives, your readers will lose trust in you and it’s only down hill from there list of different types of shower door sweeps.
After someone reads your review there will be the option for them to go to the actual product page for the product you are reviewing. This is where you want to implement a squeeze page. You might offer them a weekly or daily newsletter that provides the latest reviews.
After you have captured the customer’s information you then forward them onto the product page. You should also provide the option for the customer to skip this option. The customer might be interested in the product but not necessarily want to sign up to your list.
Having a good page rank is going to help with your product review site. One useful technique to increase your page rank is to take advantage of amazon.com. Visit Amazon.com and find similar products that are related to the product you are doing a review on. Review some of the products that you find on amazon.com on your own product review site.
You can then go back to amazon.com, sign up for a free account and post your review of the product on their website as well. In your review you post on amazon.com you have a link back to your product review site.
When Google and other search engines crawl and run their spiders over amazon.com which they do regularly, they will find your review and a link back to your site. Because amazon.com has a good page rank, this will also help your site’s page rank. The more quality back links you can get to your site, (such as the one just described) the better you will rank with Google and ultimately the more quality traffic you will drive to your site.